Our most popular freeze-dried candy flavours — crafted to delight Kiwi taste buds with bold, crunchy, intensely flavoured snacking experiences.
We are the first freeze-dried candy manufacturer in China, and a trusted candy production partner for importers, distributors, and retailers serving the New Zealand market.
Founded in 2003 by Ms. Wu Minli, Nantong Litai Jianlong Food Co., Ltd. started from a lifelong passion for confectionery. With the vision to bring sweetness to every home, we have been committed to creating delicious, joyful confections for customers around the world.
Our signature products — including Mini Crush Freeze Dry Candies — represent our pursuit of excellence. We are inspired by our customers' smiles, and proud to be part of your celebrations and daily life.
To craft high-quality, delightful confections that make every moment sweeter — built on quality, innovation, and customer satisfaction.
We use only the finest sustainably sourced ingredients, ensuring every product meets the strict food safety standards required for the New Zealand and global markets.
From spicy fruit fusions to novelty freeze-dried pizza candy, our R&D team constantly pushes boundaries to create trend-leading products that capture Kiwi imaginations.
We partner closely with New Zealand distributors and retailers, offering flexible MOQs, custom packaging, and responsive after-sales support tailored to local market needs.
New Zealand's confectionery sector is a vibrant and growing industry, driven by evolving consumer tastes, a strong retail network, and a thriving specialty snack culture.
New Zealand's confectionery market is valued at over NZD $500 million annually, with specialty and imported candy segments growing at approximately 8–12% per year. Major supermarket chains such as Countdown (Woolworths NZ), New World, and Pak'nSave are actively expanding their imported candy aisles to cater to adventurous Kiwi shoppers.
Freeze-dried candy has become one of the fastest-growing snack categories in New Zealand, fuelled by viral social media trends on TikTok and Instagram. Kiwi consumers — particularly Gen Z and Millennials — are drawn to the intense flavours, satisfying crunch, and novelty factor of freeze-dried confections, making it a prime import opportunity.
New Zealand's Ministry for Primary Industries (MPI) enforces rigorous food safety and import regulations. Our manufacturing facility is fully compliant with international food safety certifications including HACCP, ISO 22000, and FDA standards, ensuring seamless entry into the NZ market without regulatory hurdles.
New Zealand's increasingly diverse population — with significant Asian, Pacific Island, and European communities — creates a rich demand for diverse candy flavours and formats. Our wide product range, from spicy tropical fruits to pizza-flavoured novelties, is ideally positioned to serve this multicultural marketplace.
Key forces driving growth and opportunity in New Zealand's confectionery industry through 2025 and beyond.
Kiwi consumers are replacing traditional meal-time snacks with innovative candy formats. Freeze-dried candies offer a light, portable, long-shelf-life option perfectly aligned with on-the-go lifestyles.
Products that perform well on TikTok and Instagram Reels are driving impulse purchases across NZ specialty stores, gift shops, and online marketplaces like Trade Me and Amazon AU/NZ.
New Zealand shoppers are willing to pay a premium for unique, high-quality imported confections. Freeze-dried candy's perceived artisan quality and complex flavour profiles command premium retail pricing.
NZ consumers increasingly scrutinise ingredient lists. Our products use real fruit flavours and minimal artificial additives, aligning with the clean-label movement gaining momentum across New Zealand's health-conscious market.
Confectionery gifting spikes during Christmas, Easter, Matariki, and school holidays. Our OEM packaging services allow NZ brands to create bespoke seasonal gift ranges that stand out on retail shelves.
Online candy retail in NZ is growing rapidly. Our efficient export logistics and private-label solutions enable NZ entrepreneurs to launch direct-to-consumer candy brands with low upfront investment.
From Auckland boutique stores to Queenstown tourist shops — our freeze-dried candies are finding a home across diverse New Zealand retail and lifestyle channels.
Auckland, Wellington, and Christchurch specialty sweet shops are stocking freeze-dried candies as hero products, driving high foot traffic and repeat purchases.
Tourism hotspots including Rotorua, Queenstown, and the Bay of Islands are embracing novelty freeze-dried candies as premium Kiwi-branded gift options for international visitors.
Major NZ supermarkets and local dairy stores are expanding imported candy sections, with freeze-dried varieties becoming a staple in the "new & trending" aisle.
New Zealand's vibrant weekend markets — from Otara Flea Market to Wellington Night Market — provide ideal environments for freeze-dried candy sampling and direct sales.
NZ-based snack subscription box companies are featuring our freeze-dried candies as premium inclusions, reaching thousands of subscribers nationwide each month.
Birthdays, weddings, and corporate events across New Zealand are incorporating freeze-dried candy bars as interactive dessert experiences and take-home party favours.
New Zealand school fundraising committees are discovering freeze-dried candy as a high-margin, easy-to-sell product that children and parents alike love.
Auckland and Christchurch international airports present prime retail opportunities for premium packaged freeze-dried candies targeting outbound and inbound travellers.
What makes us the ideal candy manufacturing and export partner for New Zealand importers, distributors, and brand owners.
Specialised in freeze-dried candies, alcohol-filled jelly shots, gummies, jelly products and more — offering New Zealand buyers a comprehensive confectionery product portfolio from a single trusted manufacturer.
Full OEM & ODM one-stop services — from product formulation and flavour development to custom packaging design, private labelling, and export documentation tailored for the New Zealand market.
Exporting to over 30 countries and regions worldwide, with established logistics channels to New Zealand, Australia, and the broader Pacific region — ensuring reliable delivery timelines.
Fully certified manufacturing facility compliant with HACCP, ISO 22000, and FDA standards, meeting all New Zealand MPI import requirements without complications.
Flexible minimum order quantities (MOQs) designed to accommodate New Zealand's relatively small-scale import volumes, making us accessible to both large distributors and emerging small businesses.
Whether you're a New Zealand candy importer, retail chain buyer, or an entrepreneur launching your own confectionery brand — we offer end-to-end OEM & ODM manufacturing solutions designed to get your products to market fast, affordably, and compliantly. Let's build something sweet together.
Get a Free Quote →Explore our complete lineup of bold, crunchy, intensely flavoured freeze-dried candies — available for wholesale and OEM supply to New Zealand buyers.
